The Cupuacu Butter Market is projected to achieve a market value of USD 44.7 million in 2024 and is expected to grow at a Compound Annual Growth Rate (CAGR) of 6.2% until 2034, reaching USD 81.4 million. This growth can be attributed to the increasing demand for natural and sustainable ingredients in the cosmetics and personal care sectors, as well as the unique properties of cupuacu butter.
Cupuacu butter is gaining popularity in the food sector, particularly in confectionery products such as ice creams, sweets, and even chocolates, which are sometimes referred to as “cupulate”. The butter’s water absorption capacity, which far exceeds that of lanolin, makes it an attractive replacement for lanolin and shea butter in cosmetics, leading to increased demand.
The application of cupuacu butter in the cosmetics industry is wide-ranging. It is used in hair products to repair and improve frizzy and dry hair, and in skin moisturizing lotions and lip balms. Notably, the cosmetics and skincare industry is currently favoring organic ingredients, with consumers seeking products that are gentle on their skin and hair. This trend provides a promising environment for the growth of plant-based ingredients such as cupuacu butter.
Key players in the market include The Body Shop International Limited, Lush Ltd., Aromaaz International, Natura & Co. Holding, and S.A. Croda International Plc. They are employing various organic and inorganic strategies to boost sales and stay competitive in the market.
Asia Pacific, particularly South Korea, China, Japan, and the United Kingdom, is expected to witness significant growth in the market. The United Kingdom industry, for instance, is projected to register a CAGR of 7.4% from 2024 to 2034.
For more comprehensive insights into the Cupuacu Butter Market, Future Market Insights, a leading global provider of market intelligence and research services, offers a detailed report on the market. The report provides historical data for the period 2019 to 2023 and forecast statistics from 2024 to 2034, segmented by grade, function, end use, and region. This report is authored by Nandini Roy Choudhury, a Client Partner for Food & Beverages at Future Market Insights, Inc. with over 7 years of management consulting experience.