Knott’s Berry Farm’s Camp Snoopy, opened in 1983, marked the beginning of a trend in theme park children’s lands. After recent renovations and the addition of new attractions, Camp Snoopy reopened, offering a classic collection of kiddie rides, primarily from the Italian manufacturer Zamperla, centered around the Peanuts franchise.
On the other hand, Universal Studios Florida’s DreamWorks Land presents a distinctly different vision for a 21st-century theme park children’s land. Universal opted to revamp its long-standing children’s land by replacing Woody Woodpecker and Curious George with Shrek, Trolls, and Kung Fu Panda characters from DreamWorks Animation.
DreamWorks Land features just one ride, the Trolls’ Trollercoaster, and the remainder of the land is dedicated to shows, character meets, and active play areas. Attractions like Shrek’s Swamp for Little Ogres and King Harold’s Swamp Symphony offer opportunities for active play, exploration, and even relaxation while watching shows.
While Knott’s Berry Farm’s Camp Snoopy maintains a traditional model with queues and rides, DreamWorks Land provides a unique atmosphere catering to children who prefer running around and exploring themed play areas. Each approach has its merits, and the evolution of children’s lands in theme parks today can be attributed to Knott’s creative leadership from four decades ago.
